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Design Innovation

What sets Smallfry apart is our ambition to make a difference to people’s lives. To put customer needs truly at the forefront of the design process.

As a strategy led Design and Innovation Consultancy we are driven to see through the fog and bring clarity to complex business challenges. We remove the noise; help set the vision and strike a line through existing customer pain points. We take a good idea and make it GREAT.

Our results tell the story better than we ever could and with 50 years’ experience we know a thing or two about agility, customer desires and forecasting the future. Using a whole range of skills and techniques. From research, innovation strategy and marketing methodology, paired with world class design and engineering knowledge, we are able to achieve the results we do.

We don’t care if you are a disruptive start-up like Quanta DT looking to explode on the scene or a fortune 500 household name such as M&S and Boots.  People are our priority first and foremost and if you are working on projects and solutions that enhance and excite the customer, we want to work with you.

For a no obligation discussion about your next innovation, please give us a call us on +44 2476 545678 or Make an Online Enquiry.

Our Work

Check out just some of the exciting work that we have been involved with. If you’d like to work together on your Strategy, Design or Engineering project, please get in touch or book a meeting.

50 Years of Passion for Design and Innovation

We take an idea or conceive a new one.

We explore its potential and then make it commercially real. We help deliver new products, services, or complete business solutions and we thrive on complex challenges.

With a heritage spanning over 50 years, we have had the joy, and indeed the privilege of working with many house-hold names including the likes of B&Q and M&S. We do our best work when supporting those impatient for change, leaders in their field, innovators, future creators, and life savers and if you have the seed of a new idea or need a steer on your vision and innovation strategy, we would love to chat in more detail.

What’s so Different about Smallfry’s Innovation Process?

Strategic design, that’s what. We constantly reap in-depth insights from customer research and marry them into every single stage of the product development process. Watch this video to find out more about what we do.

What have we been up to?

Discover our recent news stories, including launches, upcoming events, awards and our thoughts on Strategy, Design and Engineering.